Patricia Moore

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2/11/2011
11:47 am

PATRICIA A. MOORE, PhD
President, MooreDesign Associates LLC

Patricia Moore is an internationally renowned gerontologist and designer, serving as a leading authority on consumer lifespan behaviors and requirements.

For a period of three years, Moore traveled throughout the United States and Canada prosthetically disguised as women more than eighty years of age. With her body altered to simulate the normal sensory changes associated with aging, she was able to respond to people, products, and environments as an elder. She has recently designed a model community for the Washington, D.C. Veterans’ Hospital, called “Independence Way™.” The simulated “main street” is meant to assist in rehabilitation using “real life” situations like trips to the bank, supermarket, bus stop or Metro station.

Her broad range of experience includes Communication Design, Consumer Research, Product Development and Design, Environmental Design, Package Design, Transportation Design, Market Analysis, and Product Positioning.

An international lecturer and author, Moore holds undergraduate degrees in Industrial & Environmental Design; Communication Design, from the Rochester Institute of Technology, completion of Advanced Studies in Biomechanics at New York University’s Medical School & Rusk Institute, graduate degrees in Psychology & Counseling, and in Human Development (Gerontology) from Columbia University.

Moore has been named, by ID Magazine, as one of The 40 Most Socially Conscious Designers in the world and was selected in 2000, by a consortium of news editors and organizations, as one of The 100 Most Important Women in America. ABC World News featured Moore as one of 50 Americans Defining the New Millennium.

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