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Design Center announces “Germantown Gateway Design Competition” winner 
Winning Entry from HollerDesign      Elevations of winning Germantown Gateway Competition entry by HollerDesign


The Nashville Civic Design Center (NCDC) is excited to announce that the Historic Germantown Neighborhood Inc. has selected the “Germantown Gateway Design Competition” winner. The competition was announced in May as collaboration between the Nashville Civic Design Center and the Historic Germantown Neighborhood.

The winning entry was submitted by HollerDesign; comprised of husband and wife team Matt and Melissa Alexander. Their design is a modern interpretation of symbolic and material aspects of the neighborhood. Not only is this design versatile when choosing a site location, but also creates a canvas for festivals and holiday displays.


“The Board of Historic Germantown Nashville, Inc., congratulates Matt and Melisa Alexander of HollerDesign on their winning design and look forward to working with them in establishing welcoming gateway signs into the neighborhood. The Nashville Civic Design Center has been a valuable partner in managing the design competition after months of work by our Streetscape Committee that invited participation from every resident of the neighborhood. The winning HollerDesign was the overwhelming favorite of the entire Germantown community."

Rich Boyd, president, Historic Germantown Nashville, Inc.


Matt and Melissa began working together at the University of Tennessee, where Matt studied sculpture and received a Bachelor of Fine Arts while Melissa received a Bachelor of Architecture. Matt and Melissa later spent a few years in Detroit where Matt completed his graduate studies at Cranbrook Academy of Art. Afterwards, they moved to Brooklyn before moving to the Nashville area, where they live on Matt's family farm. 

The competition requested design submittals that respect the neighborhood’s rich historic character; reflect the diversity of the residents and businesses; and enhance the distinct identity of one of the city’s most desirable communities in which to live and work. The winner of the competition will receive a $1,000 in prize money and will work with the Historic Germantown Neighborhood Association to create construction ready drawings.

Selected entries will be part of an exhibit at NCDC in the Fall2010.





Historic Germantown Nashville, Inc., in partnership with the Nashville Civic Design Center (NCDC), announces the Germantown Gateway Design Competition, to create gateway identities for one of Nashville’s most historic and unique neighborhoods.

The selected design should be respectful of the neighborhood’s rich historic character; reflective of the diversity represented in its residents and businesses; and provide a distinct identity to one of the city’s most desirable communities in which to live and work.

Gateways serve to define unique and distinct districts and occur in two forms: community and neighborhood gateways. Community gateways serve to announce to the greater Nashville community the presence of Germantown. Community gateways must have a demanding presence in order to capture attention of passing motorists and compete with existing visual clutter.  Identified Gateway locations are 5th Ave N at Jefferson St and Monroe St at Rosa Parks Blvd. These are major entry points from the community. At each of these locations the goal is to welcome individuals and communicate that they have arrived at a special place.

The gateways should have a lighting component. Suggested materials include brick, concrete, limestone and metal.


The Competition is open to residents of the State of Tennessee and students studying at Tennessee Universities.



Selected entries will be part of an exhibit at NCDC in the Fall 2010. The winner of the competition will work with the Historic Germantown Neighborhood Association to create construction ready drawings - it is anticipated that additional compensation will be provided to the competition winner for this work - should they choose to work with the neighborhood.



Entries should be submitted on up to two (2) 22"x34" boards mounted on foam core. Drawings should include conceptual diagrams or sketches and a short narrative explaining design, site plan, detailed plan, elevations, perspective sketches in contextual photos, and additional drawings as needed. Entrants may submit a unique design for each location to reflect the unique character of each site. Designs should accommodate for a variety of seasonal / festival uses for the neighborhood (holiday, Oktoberfest decorations, etc.).

All entries must be the original work of the entrant. All entries become the property of the Historic Germantown Neighborhood Association. Winning entrants grant the NCDC the right to reproduce images of their work on the NCDC’s website and in other digital and printed materials.


All submittals must be received at the offices of the Nashville Civic Design Center no later than Monday, June 14, 2010, 5:00 p.m. Central Standard Time


Entrants must register with the NCDC. The competition is anonymous. All entrants will be given a number upon registration which will be used to identify your submission during the jury. Once registered you will receive resources to further your design development.


All Questions submitted about the competition will be posted here

For additional information visit the Germantown Gateway Facebook page








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